Position: Full-time
Location: Europe/US (Remote)
Employment Type: Contract of employment or B2B contract (self-employed)
About Us:
Tidio is a fast-growing tech company driven by experienced international talents. Our product is a top-rated online platform for small and medium businesses to enhance sales through outstanding customer service. We aim to create a frictionless customer experience for our users while helping entrepreneurs grow their businesses globally with our AI-driven tools.
Job Description:
As the Head of Product Marketing at Tidio, you will be the first to build and lead the product marketing field within our company. You will own the go-to-market strategies for Tidio’s key products, manage one specialist, and contribute significantly to our growth and success.
Key Responsibilities:
– Define and implement strategies for product launches, feature releases, and market expansions to drive demand and product success.
– Create compelling product messaging, positioning, and value propositions that resonate with target audiences and differentiate our solutions in the market.
– Produce high-impact content for all products and features, including pitch decks, email campaigns, case studies, web content, and other assets that effectively communicate the value proposition of the products.
– Provide the sales team with enablement materials and training to help them achieve their targets.
– Manage one person and expand the team in the future.
– Gather and analyze customer feedback to influence product development and improve marketing strategies.
– Conduct market research and competitive analysis to understand customer needs, market trends, and positioning opportunities.
– Collaborate with cross-functional teams, including product management, design, and sales, to ensure alignment of marketing efforts with overall business goals.
– Stay abreast of emerging technologies, market developments, and industry best practices to inform strategic decision-making and maintain a competitive edge.
Qualifications:
– 7-8 years of experience in Product Marketing within the B2B SaaS sector.
– Ability to dive deep into a product (a product management background will be an asset).
– Exceptional storytelling skills and a genuine passion for writing.
– Proven track record of managing successful product launches and marketing campaigns from concept to execution.
– Project management skills with the ability to prioritize tasks, manage timelines, and meet deadlines in a fast-paced environment.
– Creative thinking and problem-solving skills with a focus on driving innovation and continuous improvement of marketing strategies.
– Analytical mindset with proficiency in analyzing data, deriving insights, and using metrics to optimize marketing performance.
Benefits:
– Opportunity to contribute to our vision of making customer experience frictionless for everyone.
– Strategic and independent role with a significant impact on the company’s growth.
– Unique opportunity to build a product marketing field almost from scratch—test new solutions, create, and optimize new strategies.
– Work with an experienced and international team that continually shares knowledge and is not afraid of testing new solutions.
– Great development opportunities—company-supported courses and conferences.
– Contract form according to your preferences (B2B or contract of employment) + ESOP.
– Remote-first work with flexible hours.
– 26 days off guaranteed annually.
– Individual work tools—customize your equipment to suit your needs.
– Sport & wellness benefit or its financial equivalent.
– Private medical care or its financial equivalent.
– Mental well-being program—individual therapy sessions and resources for employees.
– Free access to a popular e-book/audiobook service.
– Regular integration events (company-wide meetings, team events).
How to Apply:
Interested candidates should apply through the provided application link.
Deadline for Applications: Applications will be accepted until the position is filled.
At Tidio, we believe in playing fair and treating all candidates equally. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, or disability status. Recruitment and selection are based solely on individual merit and qualifications directly related to professional competence.
For more information about Tidio and other career opportunities, please visit our website.